Welcome to Marketing Buzzwords| Quiz 2

The idea that Google deprioritizes non-mobile friendly websites to the bottom of search results.
The practice of using specific software to perform predetermined marketing tasks. For instance, a marketer might use a program to schedule social media posts in advance.
Technology that can be worn on the body like clothing or an accessory.
A close collaboration between the efforts of sales and marketing departments.
Using a well-known news story to create a marketing message.
Directing marketing to people who want to receive certain messages. Signing up for a monthly newsletter is an example.
Creating relationships with potential customers who are not ready to be approached by a sales department.
Text on promotional literature, online or off, which gives instructions to the reader to do something. An example would be to call the company or click on a link.
The idea that potential customers are constantly connected to the internet which increases the possibility to market to them.
Building engagement with a customer with a dialogue, rather than pushing information in their direction.

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